CAGED DRESS / EPHEMERAL SYMBOLISM

ZO fashion is born from the creative universe of its creator, Zhanna Dymchenko. A universe that extends far beyond fashion itself, formed by other disciplines such as abstract painting, performance, and electronic music. Disciplines that in turn also shape and nourish Zhannaona's designs. 

From this artistic fusion arises Zhanna's proposal, in the form of performances, starting from a space and a concept. With this idea, she intervened in the Keigio Design space, known for its modular furniture designs. 

For this occasion, Zhanna chose to create a dialogue between the modular pieces of Keigio and her own designs, selecting a strappy dress and a large skirt. The link between the two worlds was the artist herself, who through this show wanted to illustrate how when we pursue a purpose, we burst beyond the boxes in which society confines us.

In this performance, the artist makes her experience visible: how complicated her path is, while also inspiring. She represents it through the journey traveled between the birth of an idea and its realization, portraying herself, the protagonist of her own story, reaching revelation at the moment of the result.  

It draws on religious imagery, creating an image similar to that of a Saint when reaching a moment of revelation: passing through a path of thorns to arrive at a wonderful outcome. There comes a moment when the face is covered with a mask to represent the annulment of one's personality, implying that we can all experience a similar event. 

In the final pose, she is on tiptoe. It symbolizes the arrival of glory, but not without pain and suffering.